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Sales · Marketing · Systems · Execution

The Business Fixer Dispatch

Fix your message. Fix your marketing. Fix your sales. Fix your tech. Fix your life.

Sales problems. Marketing drag. Messy systems. Weak follow-through. FixerWes helps you find the constraint, repair the process, and use technology where it actually helps.

Since birth (many decades ago), I've been The Sales Whisperer®, but it wasn't until September 2006 that I bought the URL, then trademarked it to make it official. I still own it, and I'm still whispering sales, but I've always done that and a whole lot more, thus the new name, The Business Fixer, i.e., FixerWes. Same no-B.S. guy, with more gray hair, a new black belt in Jiu-Jitsu, and now grandkids, so let's get to work fixing what ails ya!

Home / Operating Philosophy

The problem is rarely just one problem.

Revenue gets stuck when sales, marketing, systems, and leadership stop reinforcing each other. A confusing offer creates weak follow-up. Weak follow-up pollutes the CRM. A messy CRM hides the truth. Hidden truth makes managers guess. Guessing turns into meetings, excuses, and another quarter of drift.

Fixer Wes works upstream and downstream. The job is to find the real constraint, fix the message or motion, simplify the process, install accountability, and use the proper technology to make the right behavior easier to repeat.

The operating belief

AI does not fix a weak promise. AI does not fix lazy follow-up. AI does not make a confusing offer clear by magic. But when the message is right, the process is sane, and the team is accountable, AI agents can help good people do more good work with fewer dropped balls.

Services / Consulting

Business repair, not tech theater.

This is Wes's practical mix of sales, marketing, technology, training, leadership, CRM, copywriting, and accountability—now supported by AI agents that keep working after the meeting ends.

Vintage repair ticket illustration showing AI business systems
01

Message, motion, manager cadence

Sales & Pipeline Repair

If the team is busy but the forecast is fuzzy, FixerWes looks at the offer, the sales process, the CRM, the follow-up habits, and the manager rhythm. The fix is usually not another motivational speech. It is a cleaner message, a tighter motion, and accountability people can actually execute.

02

Words that move the deal forward

Marketing & Copywriting Repair

Your page, email, webinar, deck, offer, and CTA either create clarity or create drag. Wes brings the old Sales Whisperer® eye to the words, then uses practical AI support to test angles, repurpose content, and keep the message consistent across the buying journey.

03

Less chaos, more follow-through

Systems, Process & Execution

A business does not scale on memory, heroics, or good intentions. FixerWes helps turn scattered knowledge into simple operating rhythms, documented next steps, cleaner handoffs, and useful scoreboards so leadership can see what is happening before the month is already lost.

04

Proper technology, not shiny clutter

AI Agent Implementation

Technology should support discipline. It should not become the new distraction. FixerWes builds practical AI helpers for lead follow-up, CRM hygiene, content reuse, proposal support, onboarding, task reminders, and the repetitive work that steals your best hours.

BJJ and Biz / Secondary Lane

One hub. One lane for entrepreneurs who train.

BJJ and Biz is where entrepreneurs who train Jiu-Jitsu learn to apply discipline, accountability, and black-belt thinking to business. It belongs inside FixerWes.com as a clearly labeled lane, not as a separate subdomain or a second kingdom to maintain.

If BJJ and Biz grows into a major paid community, media brand, or event brand, it can move later. For now, the fix is consolidation: FixerWes.com as the hub, BJJ and Biz at /bjj-and-biz, and one clean path for people to understand the work.

Field notebook connecting Brazilian Jiu-Jitsu and business systems
Pressure. Position. Patience. Then the move.

Proof Clippings

Receipts from the old file cabinet.

75%

room conversion at a first event, producing 114 opt-ins and nine sincere video testimonials.

383%

website opt-in increase in the first month for a client after the offer and message were fixed.

$250k

added to a daycare's annual bottom line within 87 days after tours, referrals, and website flow were improved.

4,355+

entrepreneurs in 29 countries helped to sell more, faster, at higher margin, with less stress and more fun.

“You're one of the few people that I actually subscribe to and read on a regular basis because A) You're a good writer and B) You make sense.”

Jeffrey GitomerBest-selling author and sales trainer

“Our retainers have increased from between $175k-$200k per month to $250,000 per month within 90 days thanks to your training.”

Zach SmithPresident, Funded Today

“Not only did he write fantastic copy, he gave us two options to test and choose the one that gave us the best possible results. Quick turnaround, easy person to work with, and all around a really great person who knows what he's about.”

Rebecca SprynczynatykProducts Marketing Manager at Infusionsoft
About Wes Schaeffer

Air Force Veteran. Salesman. Father of Seven. BJJ Black Belt.

A practical operator for owners who want the truth and the fix.

Wes Schaeffer is a 1992 United States Air Force Academy graduate, a 1993 Texas A&M graduate, an Air Force veteran, author, podcaster, speaker, sales trainer, marketing consultant, CRM strategist, copywriter, executive coach, and black belt in Brazilian Jiu-Jitsu.

Since 2006, his work under The Sales Whisperer® has helped founders, managers, and teams repair the weak links between sales, marketing, technology, and follow-up. Fixer Wes broadens that work from selling alone to the practical business systems that make selling easier to repeat.

The point is not to sound innovative. The point is to make your business easier to run, easier to sell, easier to lead, and easier to hold accountable.

FAQ / SAQ

Questions you asked. Questions you should ask.

Vintage stamp marks and correction marks
What does Fixer Wes actually fix?

Fixer Wes helps owners and leaders fix the practical revenue problems that hide between sales, marketing, systems, process, leadership, discipline, execution, accountability, and technology. The work may start with a funnel, a CRM, a sales team, a message, a meeting rhythm, or an AI idea, but the goal is the same: make the business easier to run and harder to ignore.

Is this mainly AI consulting?

No. AI is part of the tool belt, not the whole job. If the offer is weak, the sales motion is sloppy, or the team lacks follow-through, AI will only help you create confusion faster. FixerWes starts with the business problem first, then uses the proper technology where it can create leverage.

Do you only do sales training?

No. Sales training is part of the legacy, but sales, marketing, systems, leadership, and execution have to work together. FixerWes looks at the message, offer, pipeline, CRM, follow-up, automation, meetings, habits, and accountability structure, then fixes the piece that is actually blocking revenue.

What happened to The Sales Whisperer®?

The Sales Whisperer® is Wes's trademark and legacy brand. Fixer Wes is the broader business-repair brand for the next stage of the work. If you want the backstory, read the rebrand note in the blog.

What makes this different from another AI consultant?

Wes starts with 29 years in sales, nearly 20 years building The Sales Whisperer®, deep CRM and automation work, copywriting, training, speaking, executive coaching, and hard client results. The AI is not the pitch. The fix is the pitch.

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Get The Daily is the main email path across FixerWes.com: sales, marketing, CRM, process, leadership, AI, accountability, and the human discipline required to make the tools matter. Bring the broken offer, the messy CRM, the weak follow-up, or the AI idea you cannot quite turn into work. Wes will get it fixed.

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